• To provide high quality and dependable service through innovation, capacity enhancement and use of technology.
• To establish and maintain a relationship of trust and ethics with the investors.
• To observe highest standard of compliances and transparency.
• To always keep ‘protection of investors’ interest’ as goal while providing service.

• Execution of trades on behalf of investors.
• Issuance of Contract Notes.
• Issuance of intimations regarding margin due payments.
• Facilitate execution of early pay-in obligation instructions.
• Settlement of client’s funds.
• Intimation of securities held in Client Unpaid Securities Account (CUSA) Account.
• Issuance of retention statement of funds.
• Risk management systems to mitigate operational and market risk.
• Facilitate client profile changes in the system as instructed by the client.
• Information sharing with the client w.r.t. exchange circulars.
• Redressal of Investor’s grievances.

• Ask for and receive information from a firm about the work history and background of the person handling your account, as well as information about the firm itself.
• Receive complete information about the risks, obligations, and costs of any investment before investing.
• Receive recommendations consistent with your financial needs and investment objectives.
• Receive a copy of all completed account forms and agreements.
• Receive account statements that are accurate and understandable.
• Understand the terms and conditions of transactions you undertake
• Access your funds in a timely manner and receive information about any restrictions or limitations on access.
• Receive complete information about maintenance or service charges, transaction or redemption fees, and penalties.
• Discuss your grievances with compliance officer of the firm and receive prompt attention to and fair consideration of your concerns.

• To hold securities of investors in dematerialised form and facilitate its transfer, while ensuring safekeeping of securities and protecting interest of investors.
• To provide timely and accurate information to investors with regard to their holding and transfer of securities held by them.
• To provide the highest standards of investor education, investor awareness and timely services so as to enhance Investor Protection and create awareness about Investor Rights.

• Receive a copy of KYC, copy of account opening documents.
• No minimum balance is required to be maintained in a demat account.
• No charges are payable for opening of demat accounts.
• If executed, receive a copy of Power of Attorney. However, Power of Attorney is not a mandatory requirement as per SEBI / Stock Exchanges. You have the right to revoke any authorization given at any time.
• You can open more than one demat account in the same name with single DP/ multiple DPs.
• Receive statement of accounts periodically. In case of any discrepancies in statements, take up the same with the DP immediately. If the DP does not respond, take up the matter with the Depositories.
• Pledge and /or any other interest or encumbrance can be created on demat holdings.
• Right to give standing instructions with regard to the crediting of securities in demat account.
• Investor can exercise its right to freeze/defreeze his/her demat account or specific securities / specific quantity of securities in the account, maintained with the DP.
• In case of any grievances, Investor has right to approach Participant or Depository or SEBI for getting the same resolved within prescribed timelines.
• Every eligible investor shareholder has a right to cast its vote on various resolutions proposed by the companies for which Depositories have developed an internet based ‘e-Voting’ platform.
• Receive information about charges and fees. Any charges/tariff agreed upon shall not increase unless a notice in writing of not less than thirty days is given to the Investor.
• Right to indemnification for any loss caused due to the negligence of the Depository or the participant.
• Right to opt out of the Depository system in respect of any security.

• Deal with a SEBI registered DP for opening demat account, KYC and Depository activities.
• Provide complete documents for account opening and KYC (Know Your Client). Fill all the required details in Account Opening Form / KYC form in own handwriting and cancel out the blanks.
• Read all documents and conditions being agreed before signing the account opening form.
• Accept the Delivery Instruction Slip (DIS) book from DP only (preprinted with a serial number along with client ID) and keep it in safe custody and do not sign or issue blank or partially filled DIS.
• Always mention the details like ISIN, number of securities accurately.
• Inform any change in information linked to demat account and obtain confirmation of updation in the system.
• Regularly verify balances and demat statement and reconcile with trades / transactions.
• Appoint nominee(s) to facilitate heirs in obtaining the securities in their demat account.
• Do not fall prey to fraudsters sending emails and SMSs luring to trade in stocks / securities promising huge profits.

A Depository shall:

• always abide by the provisions of the SEBI Act, 1992 Depositories Act, 1996, any Rules or Regulations framed thereunder, circulars, guidelines and any other directions issued by the Board from time to time.
• adopt appropriate due diligence measures.
• take effective measures to ensure implementation of proper risk management framework and good governance practices.
• take appropriate measures towards investor protection and education of investors.
• treat all its applicants/members in a fair and transparent manner.
• promptly inform SEBI of violations of the provisions of the SEBI Act, 1992 the Depositories Act, 1996, rules, regulations, circulars, guidelines or any other directions by any of its issuer or issuer’s agent.
• (g) take a proactive and responsible attitude towards safeguarding the interests of investors, integrity of depository’s systems and the securities market.
• endeavor for introduction of best business practices amongst itself and its members.
• act in utmost good faith and shall avoid conflict of interest in the conduct of its functions.
• not indulge in unfair competition, which is likely to harm the interests of any other Depository, their participants or investors or is likely to place them in a disadvantageous position while competing for or executing any assignment.
• segregate roles and responsibilities of key management personnel within the depository including
  a. Clearly mapping legal and regulatory duties to the concerned position
  b. Defining delegation of powers to each position
  c. Assigning regulatory, risk management and compliance aspects to business and support teams
• be responsible for the acts or omissions of its employees in respect of the conduct of its business.
• monitor the compliance of the rules and regulations by the participants and shall further ensure that their conduct is in a manner that will safeguard the interest of investors and the securities market.

• A participant shall make all efforts to protect the interests of investors.
• A participant shall always endeavour to -
  (a) render the best possible advice to the clients having regard to the client’s needs and the environments and his own professional skills;
  (b) ensure that all professional dealings are effected in a prompt, effective and efficient manner;
  (c) inquiries from investors are adequately dealt with;
  (d) grievances of investors are redressed without any delay.
• A participant shall maintain high standards of integrity in all its dealings with its clients and other intermediaries, in the conduct of its business.
• A participant shall be prompt and diligent in opening of a beneficial owner account, dispatch of the dematerialisation request form, rematerialisation request form and execution of debit instruction slip and in all the other activities undertaken by him on behalf of the beneficial owners.
• A participant shall endeavour to resolve all the complaints against it or in respect of the activities carried out by it as quickly as possible, and not later than one month of receipt.
• A participant shall not increase charges/fees for the services rendered without proper advance notice to the beneficial owners.
• A participant shall not indulge in any unfair competition, which is likely to harm the interests of other participants or investors or is likely to place such other participants in a disadvantageous position while competing for or executing any assignment.
• A participant shall not make any exaggerated statement whether oral or written to the clients either about its qualifications or capability to render certain services or about its achievements in regard to services rendered to other clients.
• A participant shall not divulge to other clients, press or any other person any information about its clients which has come to its knowledge except with the approval/authorisation of the clients or when it is required to disclose the information under the requirements of any Act, Rules or Regulations.
• A participant shall co-operate with SEBI as and when required.
• A participant shall maintain the required level of knowledge and competency and abide by the provisions of the Act, Rules, Regulations and circulars and directions issued by the Board. The participant shall also comply with the award of the Ombudsman passed under the Securities and Exchange Board of India (Ombudsman) Regulations, 2003.
• A participant shall not make any untrue statement or suppress any material fact in any documents, reports, papers or information furnished to SEBI.
• A participant shall not neglect or fail or refuse to submit to SEBI or other agencies with which it is registered, such books, documents, correspondence, and papers or any part thereof as may be demanded/requested from time to time.
• A participant shall ensure that SEBI is promptly informed about any action, legal proceedings, etc., initiated against it in respect of material breach or noncompliance by it, of any law, Rules, regulations, directions of the Board or of any other regulatory body.
• A participant shall maintain proper inward system for all types of mail received in all forms.
• A participant shall follow the maker—checker concept in all of its activities to ensure the accuracy of the data and as a mechanism to check unauthorised transaction.
• A participant shall take adequate and necessary steps to ensure that continuity in data and record keeping is maintained and that the data or records are not lost or destroyed. It shall also ensure that for electronic records and data, up- todate back up is always available with it.
• A participant shall provide adequate freedom and powers to its compliance officer for the effective discharge of his duties.
• A participant shall ensure that it has satisfactory internal control procedures in place as well as adequate financial and operational capabilities which can be reasonably expected to take care of any losses arising due to theft, fraud and other dishonest acts, professional misconduct or omissions.
• A participant shall be responsible for the acts or omissions of its employees and agents in respect of the conduct of its business
• A participant shall ensure that the senior management, particularly decision makers have access to all relevant information about the business on a timely basis.
• A participant shall ensure that good corporate policies and corporate governance are in place.

• To publish research report based on the research activities of the RA.
• To provide an independent unbiased view on securities.
• To offer unbiased recommendation, disclosing the financial interests in recommended securities.
• To provide research recommendation, based on analysis of publicly available information and known observations.
• To conduct audit annually.

• a) appropriate risk profiling of investors
• b) to provide Disclosure Document to investors
• c) executing the PMS agreement
• d) Making investment decisions on behalf of investors (discretionary) or investment decisions taken at the discretion of the Investor (non-discretionary) or advising investors regarding their investment decisions (advisory), as the case may be.

• Check registration status of the intermediary from SEBI website before availing services.
• Submission of KYC documents and application form in a timely manner with signatures in appropriate places and with requisite supporting documents.
• Read carefully terms and conditions of the agreement before signing the same.
• Thorough study of the Disclosure Documents of the PMS to accurately understand the risks entailed by the said investment in PMS.
• Accurate and sincere answers given to the questions asked in the ‘Risk Questionnaire’ shall help the PMS provider properly assess the risk profile of the investor.
• Thorough study of the quarterly statements sent by the PMS provider to the investor intimating him about the portfolio’s absolute and relative performance, its constituents and its risk profile.
• Ensure providing complete details of negative list of securities as part of freeze instructions at the time of entering into PMS agreement and every time thereafter for changes, if any, in a timely manner.
• To update the PMS provider in case of any change in the KYC documents and personal details and to provide the updated KYC along with the required proof.